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Video short: esports – when live really means live, Eduard Blonk, managing director of sales, Betrad

Updated: Feb 5, 2021

Betradar’s partnerships with esports leagues and data specialists DOJO Madness, ESL and eziG have given it access to data that enables it to provide genuine live feeds to esports operators as events unfold, unlike competitors and other organisers who may delay coverage for sports integrity reasons, Eduard Blonk, managing director of sales at Betradar, has told iGaming Business.


Speaking as part of the latest iGB Video short, Blonk said: “Live is not really live (in esports), and that is an important message that we need to give to the industry. A lot of the event organisers delay the signal going out of the event on purpose, to prevent cheating.”


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