Post Tagged with: "casino marketing"

GiH News Roundup: no manipulated software found in arcade hall games; the need for innovation in casino marketing; “Open Space” @EiG 2017

GiH News Roundup: no manipulated software found in arcade hall games; the need for innovation in casino marketing; “Open Space” @EiG 2017

The criminal division of the Dutch Revenue Service (FIOD) has found no manipulated software in the gaming machines that it confiscated during a raid on two arcade halls in the towns of Castricum and Heeze. The operator of the two arcade halls, who was suspected of having installed special software to illegally divert players’ winnings to the operator instead, is[Read More…]

Forget the car, go for the elephant. A fresh look at casino marketing

Forget the car, go for the elephant. A fresh look at casino marketing

By Arjan Korstjens Win this car! Win this visit to Las Vegas! Win this city trip! Wherever I go – and I have seen quite a few casinos around the globe – the Grand Prize is… a car! Most of the time, of course, not just a regular car, but something special: a Ford Mustang, a Porsche, a Mercedes, etc.[Read More…]